# What is the minimum and maximum bid for each ad format?

Each ad format has different minimum and maximum rates.\
You can place your bid in accordance with the suggested rate card, Ask your manager for more details\
Push Notification CPC:\
Minimum: 0.001$\
Maximum: 2$

Pop under:\
Minimum: 0.0001$ (Translates to 10 Cent CPM)\
Maximum: 0.05$ (Translates to 50$ CPM)


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